SELLING for TEACHERS - Dr. Robert M. Swerdlow

SELLING for TEACHERS

By Dr. Robert M. Swerdlow

  • Release Date: 2013-02-16
  • Genre: Education

Description

Teachers Today Must Wear Many Hats!

Professional and subject knowledge has long been part of the teacher education curriculum. However, skill training in the areas of acting, managing, selling  and developing appears to have been overlooked in most programs.

Research has shown that some of our best teachers are accomplished SELLERS! They are skilled in selling their subjects to students. Like good sales people successful teachers will know their audience, plan the campaign accordingly, and then motivate students to buy into their product, which is education! 

Selling for Teachers will contribute to the professional development of both new and experienced teachers by providing training in the selling skills that are desired.

Complete Teacher Handbooks

To help meet the needs of both new and experienced teachers, we now offer a series of training handbooks.  These include:

Acting for Teachers
Managing for Teachers
Selling for Teachers
Developing for Teachers

Skill acquisition for each of the above-mentioned titles is performance-based and evaluation is criterion-referenced. Both teachers and teacher wannabes will benefit from the use of these very practical, self-study materials. Together with professional and subject knowledge instruction, these titles should help to provide a more realistic approach for delivering practical training in the complete praxis of teaching.